The Terrace Standard, Wednesday, May 27, 1998 -Bl

BusINESS REVIEW

Hl Out of business

THE CRAFTERS’ GALLERY on Lakelse Ave. closed Its doors Saturday, putting employee Lena Chapplow out of a job. Store owner June Rodick said she did not foresee an economic downturn 17 months ago when she started the shop selling local crafts on consignment. “I thought | would try to hold on but you talk to the oldtimers and there's just no way they think it's going to come back for quite a while,” she said, “So | had to close it down.”

Terrace seen as adventure central

Operators needed to tap market, council says

By ANITA DOLMAN

SOFT ADVENTURE could be the future of Ter- race — if locals start tap- ping into the tourist demand that’s already there.

That’s the message. Ter- race Tourism Council coor- dinaior Maria McGowan is

spreading. “Soft adventure is back- country activities where

anyone from five to 8&5 years old can participate,” explains McGowan.

She says that if Terrace businesses get behind the idea and start to promote it, tourism could become a major player in Terrace’s economy.

“The problem with Ter- race is that people were passing through on the way to somewhere clse and we’ve finally realized that, ‘Hey, we've got to slow these people down,’’’ says McGowan.

She says that the tourism infocentre has becn getting an increasing number of re- quests for information about what Terrace has to offer in adventure recreation and sightsccing.

Part of: this may be in response to ads that the council has been running in Beautiful British Columbia magazine and Vecalions magazine, based in the U.S,

McGowan has also been making the rounds af trade fairs and will soon start handing out Terrace’s new brochure, geared ta piquing tourist interest in the area.

The council will also be putting up a new Terrace web site, which McGowan hopes will be ready by the fall.

The site will cover general information on Terrace, in- cluding a database of all contacts, but will be slanted towards tourism, allowing people to plan their entire vacation here.

‘We've certainly got all the natural attributes to de-

Maria McGowan

velop _—_ soft adventure tourism,”’ says city econom- ic development officer Ken Veldman.

Soft adventure includes backcountry travel such as hiking, camping, river raft- ing, aud kayaking.

McGowan wants to entice operators to provide ser- vices to take people out into the backcountry or river rafting in the Terrace area.

“There's nobody — really

going out right now,” she says. “People need to take

tourism scriously. It’s con- sidered a second-level sec- tor, especially in a resowrce- driven economy,” says Veldman.

The Council is currently working on plans for an

Markets, supply affect Bell Pole

BELL POLE is waming ils staff here to expect less pro- duction ~- and therefore less work — this year.

“We felt we had to put our staff on notice that we anticipate some reduction in

‘the Jevel of manufacture,’’ area manager Tan Smith said.

He said layoffs for some of the four full-time staff at the’ pole plant is a pos- sibillty, but said the compa- ny. hasn’t taken that step yet. : Also affected is the con- tract. logging and hauling done for the company in iis licetice area.

Logging and hauling closed down last October and Smith isn’t anticipating a restart until Oct. 1 oF this year,

“We cannot operate. on. break even levels on the sawlog and pulp log side,’’ he said.

The company sells all the timber it logs to other local mills, in exrhange for the pole-quality logs that other operalors direct to Bell Pole.

But Smith noted they’te secing fewer of those pole- quality logs due to the gen- eral reduced logging activity

in the northwest this year,

open house for all tourist- related businesses in the area in the fall, to look at plans for the future,

Veldman cites _ figures saying that the average eco- tourism traveller is willing to spend $250 to $300 per day.

Tourism is currently the fastest-growing industry in B.C.

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