: WEDNESDAY, AUGUST 7, 197
SSDAY, AUGUST 7, 197

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Birth ¢
can't be
Those countries which are
suffering. from . population
.s., pfessure have come to realize
. ethat a. whole new set of
“oc measures are needed.to change,
=" some ages-old ways of thinking,
“>, habits and ‘traditions. It is not
“enough to © exhort people- to
2 “have smaller families”, for
reasons: of; economics oF
national improvernent.. Neither
_is it enough to have the supplies
‘of:. the,--necessary health
“.iMleasures. readily available to
-all'the people. =
“These two kinds of govern:
ment. and ‘private: action aré
-* only,.a beginning. They work, *
=> but only so far. They reach only
those“ people who are already
convinced that, for pérsonal and
‘for; social reasons, “they will
“ fave smaller families. Then the
“numbers of new: “recruits” to
the family planning campaigns.
begin to fall off. .
“Bap several countries of the
-world,,.this: falling-off has
‘created a lot of concern, Critics .

leaped forward to accuse them
>of everything from inefficiency
_to: immorality. and. irreligion.
One newspaper in -India ex-
_ pressed the thoughts of many
~ people when it said in its opinion 7
“coliimns’ alittle: while ago,
“There is something ‘strange
7 ‘ somewhere,” Why are the
“= family. planning campaigns
“aot working?” uo
‘~The fact is that they are. But
. they are not working fast, and
“they-:are,“not. working cam-
-prehensively, It takes a. long.
‘time for a new social movement

‘the moderation of the birth rate
does not happen overnight.
oe SS But many governments agree
» x: that population policy is amuch
~»ywider thing than they at first ,
_ thought: People will have'to be
persuaded to. change many
aspects ‘of their “life style”.
This can be accomplished by
-etlucation::’ by increasing” the.
availability of consumer goods
“and the choice of jobs and in-
-cames, by changing the ac- |
-. diipted role of wamgn-in society:
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» of thesfamily ‘planners have’ -

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7 4606 Lazelle Ave

— bul all these measures are
very long-term, they act slowly,
- and their effects are difficult to
gauge.
Therefore, some. govern-
ments have’ turned towards
monetary incentives of various
kinds. Or perhaps it would be
- more accurate to call thern both
incentives and disincentives,
because there are hath rewards
and penalties. . J
The effects af these can be
seen almost al once; they can
be measured with: fair ac-
- curacy. And they work. .
’ Payments for ‘‘intraducers”
- at family planning clinics have
_ long been an important part of
India's population policy. Gifts
af cash and goods are especially
used in that country’s
sterilisation program. In
Gujarat State in an eight-week .
sterilisationcampaign in 1971-72,
922,000 -vasectomies were.
performed, ‘for instance, and
aach was: accompanied by 4
money and goods payment.
The gidnt firm of Tata In-
dustries in India, at its family
" planning clinics, has long had
jhe practice. of .paying 200
rupees lo every male worker
who undergoes sterilisation.
_ On South India’s tea estates,
the plantation’. owners’

- association is running an ex-

perimental savings scheme
which is. linked ‘with family
planning. A sum is placed each
month ind savings account fora .
worker,.and this continues 60
“ong ashe does not have another
baby; payment ceases when he
does. . ae
Will. these monetary | in-
-centives work everywhere? Will
they motivate ‘people into
- reducing the size of the ‘Ideal’
family? Probably not. .
‘For one thing, they will work
only among these peaple who
aré very poor,. and who are
“money-oriented” — that ds,
ihey measure _progress’ and
comfort in terms af those things
that money can buy. It should
.be-remermnbered, however, that -.
by: far the grealér proportion of ”
Xhe! .peaple ‘on earth “are

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7

‘news,

ety tatan tat Oa!

a a
DEAR ANN LANDERS: I
was deeply disturbed by that
letter signed ‘Too Late And
Plenty Serry’’, The woman had
had a breast removed and was
seething with resentment:
against the doctor who. “talked
cher into having, that horrible.
operation that deprived her of. .
- her womanliness and left her -
mutilated and ugly.’” She asked,
“What man would want me
now?" to
l'agree wilh you, Ann — she
should :get. down on her’ knees
and thank God her cancerous

wrate.:

missing breast would matter it
is belLer to know in advance and
shun such an inconsiderate,
unfeeling person.

I agree with you, Ann, “Any
woman wha loses a husband for
this reason hasn’t, lost much.”
— Mrs. Birch Bayh of Indiana

DEAR MARVELLA BAYH:
Thank you for a wonderful ,
letter. 1 had a difficult time
‘selecting one lo print — there
were thousands, and I want to
thank,each and every one who

Many teenagers like to
shampoo their. hair two or
three times na week or even
daily. For frequent shampoo-
ing, try a liquid skin cleanser
that does rot disturb the skin's
natural chemistry. pHisoDerm
isone that preserves the skin's
natural protection and does

- not wash away its moisture.

breast was removed so her. life
. could conlinue. ; -

I had a breast removed
almost lhree years ago, and as
the National Co-Chairman of
the 1974 Cancer Crusade, I have
traveled to: all parts of the
country and met hundreds-of fo. ~.
women who have had the same
operation. : ey "

Broast cancer strikes one out-

of every filteen’ women, and. | -
more of us now survive. than’. |.
ever befare, so there area great.
‘many of us around, But you'd
have a hard time picking us out
of a crowd — especially when

d moss green,

Soft ag A fall evening, Sarah. Coventry jones of pink, mauve an

matches the feminine mood with an Antiques in goldentone, the bracelet, wa model ing fash a par.
ns “ " VOM : ; nied th .
exquisite ‘‘Chateau’’ ensemble. ring, earrings and pin-pendant in- tciate in all sorts’ of com-

Delicate chatons encircle an unusual corporate theglamour of the past with petitive sports.

centre stone.that radiates the warm the fashion of now.

now motivated that way; they
see the benefils of greater in-
come, they are wanting to buy”

" new articles, they are wanting

to, change their life-style. ,

. i :
. The money incentives will -
also work beller. where there
are no fears for future security.

_ Oneof the strongest reasons for

having a large family in many -
societies is to secure support in
old age; lo have children who *
can-carry out the tasks and
traditions of the continuous.
family, to expand its prestige
and powers
Thus. economie development,
caine; and’ better: education”
alone, may not have the ‘effects,

—

“the
" genération should stay with and:

at all of lowering the size of
families; the pursuit of security

_and power may still be followed *

by having even larger families.
Even in the richer countries of
the West,: mere economic
develapment. alone: did not’
cause a reduction in the birth *
rate, There was"something else
— the idea af mobility, the idea

of an individual life for each
generation, the splitting up of
the family, the abandonment of
idea’. that each new

support “the: older members.
“These: also helped to change
‘people's attiludes towards
shaving children. 72 ir. ns

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_; Lawnmowers

family is increased;
‘run the risk of “fertilising
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So money payments may not

continue to work, as times

change. But meanwhile, in.

certain’ circumstances, family

‘planning authorities find that

they do work. One nation,
Singapore, has adopted in-

centives and disincentives of |
- many kinds to persuade people

to, have. smaller families, and
they involve cash and housing.
Mothers in Singapore now have
ta pay more in hospital fees for
each suceessive child they
bear; they get aller and
smaller. tax | rll as their

and they.

themselves off” the list™
‘gubsidited housing. “* -

Often it ‘brings them closer

The woman’s cancern about ,
her “love life’’ is needless. Mast
mastectomy patients have told
me that it made no difference
whatever to. their’ husbands.

together. When they walk
through .the valley. of death, -
hand inhand, the mate becomes ~
even more dear than before.

To those worten wha have had
a mastectomy while young and
unmarried, I say, none of us. ”
knows what tragedies Ife holds
— a maiming accident on the
job, a crippling car wreck, on
blindness, from disease. . Who
would want a ‘“fair-weather
friend" for” ‘a, husband”, If ‘ay.

| Sears |.

+

An immediate position is available.

for a commission salas person.

Full. Company benefits including

profit sharing and the potential
for higher than average earnings
for the right individual .

“Apply in person after
August. 13, 1974 ‘to

Manager,
Simpsons Soars,

Terrace.

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