POLICY COORDINATING COMMITTEE OF MAYORS
IN GREATER VANCOUVER

6N0~ 4330 Kingsway, Burnaby, B.C. VSH 4G8 (604)432-6376

August 14, 1987

Mayor L. Traboulay

City of Port Coquitlam

2272 McAllister Ave

PORT COQUITLAM, B.C. V3C 2A8

Dear Mayor and Members of Council]

Re: Municipal Support for Tourism Vancouver

The Policy Coordinating Committee of Mayors for Greater Vancouver has been
discussing various strategies for encouraging increased employment and
enterprise growth in Greater Vancouver in order to reduce unemployment levels
and increase per capita income here. The Committee is convinced that one of
the most cost-effective ways of bringing such changes about is to increase the
number of tourists and the duration of their stay. Such changes can be
achieved by marketing the area in an aggressive and coordinated way, building
on the Expe ‘86 awareness, and utilizing the under-utilized facilities and
under-employed trained labour force.

Accordingly, the Policy Coordinating Committee has agreed to support the
efforts of Tourism Vancouver as the industry/government agency to market the
area to potential tourists and tourist-related busivesses outside the area.

The Municipal Managers/Administrators (RAAC) have examined six options for
sharing the cost of funding Tourism Vancouver. The Committee believes that

Option 6 outlined in the attached report is the most equitable.

The GYRD Board has agreed to facilitiate the participation of municipalities in
Tourism Vancouver through the administration of a joint contract on behalf of
the municipalities subject to Tourism Vancouver fulfilling four key conditions
outlined in the Regional Manager's report dated July 23, 1987. Tourism
Vancouver representatives will be in contact with you to outline how it
proposes to meet those obligations to the benefit of the City of Port
Coquitiam.. |
Accordingly, your Council] is requested to advise if you would be prepared to
contribute ta Tourism Vancouver for 1988 up to an amount of $2,476. The Policy
Coordinating Committee would Jike to be in a position to finalize an
arrangemant with Tourism Vancouver early in the Fall. Accordingly, your
respanse prior to September 30, 1987, would be appreciated.

ete: Copy with a Hachonouons
dister buted te Gouerl ou ly.
Copcres ava, lable ou request ,

Chairman Coty Clee

Policy Coordinating Committee

Yours very truly

Mayor Tom Baker

26

Village of Belcarra, District of Burnaby, District of Coquitlam, Corporation of Delta, City of New Westminster,
City of North Vancouver, District of North Vancouver, City of Port Coquitlam, City of Port Moody, Township of Richmond
District of Surrey, City of Vancouver, District of West Vancouver, City of White Rock.