PARTICIPANT EXPENDITURES

Total festival spending reported by weekend participants was estimated to be
almost $250,000. This amount includes visitor spending in and out of Nanaimo
and resident spending. In addition, a total of $10,373 was collected from the
1,435 students who visited the Festival on Thursday and Friday. Consequently,
the total gross spending by all festival participants is evaluated at $260,373.

It is important to note that the economic impact of the festival is calculated using
only visitor expenditures. The survey results and participant numbers indicate
that weekend visitors spent an estimated total of $196,000. As for the student
participants to the Festival there were 644 students from the Nanaimo area and
791 students coming from outside the Nanaimo area. As a result, the student
expenditures amount to be retained in the calculation of the direct impact is $5,718.

The total amount of visitor expenditures in the Nanaimo area is $201,718, the sum
of weekend visitor spending ($196,000) and student visitor spending ($5,718). This
amount represents 77% of total spending by all Festival participants.

HOST ORGANIZATION INCOME & EXPENDITURES

The host organization reported total income of $298,265. This amount includes in-
kind donations and excludes volunteer labour.

@ CASH INCOME

Total cash income was $144,518. It is estimated that 74% of this income represents
new money injected into the economy from outside sources. The principal sources
of income are as follows:

Grants and subsidies $96,316
Corporate donations (cash) $7,688
Food and beverage sales $10,888
Maple product sales $11,602
Ticket sales and registrations $11,774
Advertising sales $6,250
Total $144,518

uaime Maple Sugar Festival 2004: 4 study of economic and non-economie iinpacts on Bre Nanatine ave 21