Media
Amber Kennedy

Media coverage of both guild and gallery events has produced positive results. Amber
Kennedy developed basic outlines for media kits and provided guidance and direction for
this activity.

Communications
Don Jung - Chair, Gillian McMillan - Newsletter, Andrea Maitland and Carole Matecha - Proof
readers, Martin Hunt - Editor/Webmaster

Newsletter Communications

2005 was a very busy year with all the 50" anniversary activities happening. The guild’s
newsletter has continued to be a source of information connecting the guild, gallery, fellow
potters and artists throughout the province of BC. We'll continue to use the newsletter and
look for more ways to enable our Guild members to communicate to each other and to the
public.

The content of the newsletter has been guided by Gillian McMillan, Martin Hunt, Carole
Matecha and Andrea Maitland. They have been the key people putting the newsletter
together. Many thanks to the terrific volunteer team of Rona Hatherall, Carole Matecha,
Marie Smith, Lewis and Hazel Kennett, Linda LeBrun and Billy Wittman who ensure the
newsletter gets sent out to everyone.

Advertising: We have steady regular and occasional advertisers to help defray the cost of
putting out the newsletter. Accounts receivables were poorly handled with our previous
accounting firm. A new system of invoicing has vastly improved our billing and payment
situation. No rate changes are planned but a different payment model is being considered
to further simplify the invoicing process.

Electronic Communications

E-mail Broadcasts: The broadcast e-mails have become a steady part of our
communications efforts. They’ve come in very handy for those last minute reminders and
announcements. It’s very cost effective and is slowly and steadily becoming a larger part of
the communications effort.

Newsletters by E-mail: We began sending the newsletter by e-mail to members who
chose this option. This is a very cost effective way to distribute the newsletter, saving us
printing and mailing costs and allowing more content and colour images. We encourage
more members to receive the newsletter by email as this option develops more.

Website: Some significant plans like the members’ web pages on the Potters Guild of BC
website did not come to fruition this year. Hopefully we can address some of the technical
issues and make it a reality in the coming year.

The events calendar has not been a very effective tool and will be removed. A simple list of
pottery and clay-related events seems to be the way to go. The discussion board has been
seldom used but keeping it in place is a minor effort. This can likely be dropped when the
website is revisited.

May 2006 Potters Guild of British Columbia Newsletter