Editorial

YOU can elect Effie Jones

E{FFIE Jones CAN be eected
as mayor of Vancouver
December 8.

It depends on you and you

alone. Make sure you get out

and cast your vote for Jones.

Get on the telephone and get

all your friends to vote. Call

on

on your neighbors, go can-
vassing between now and clec-
tion day. Work tirelessly from
now until the hour the polls
close, and Effie Jones will be
elected.

Already there is noted a
definite swing to Jones. The

campaign has helped to arouse
the ever-smoldering resent-
ment against the BCElectric
and their Non - Partisan
stooges in the city hall. The
tempo of this campaign must
now be speeded up.

The civic election this year
is an extremely important
event in the life of Vancou-
ver, for this year our citizens
have a _ real- opportunity to
register a smashing victory
for progress by electing Effie
Jones as our next mayor.
Effie Jones comes to: the
people with a practical pro-
gram of reforms and a major
demand that an end be put
to domination of our civic af-
fairs by the British Columbia
Electric Railway.

Last year more than 19,000
people voted for Effie Jones
—the highest progressive vote
ever recorded in Vancouver.
The job this year is to get
every one of these votes —
and a few extra. That will do
the job. Don’t say, “Oh, I’m
sure he'll go out and vote.”
MAKE sure he does. One such
vote can lose the election. ~

Effie Jones CAN be elected
on December 8.

cer ticker’ “and - “passes”

It depends on you.

Effie’s Mail Bag

Dear Mrs. Jones:

I am returning the petition with
the list of names. Hope it will help.
I have found that marily of these
working people spend as much as
$12 a month for car fare, and they
are particularly anxious to have
the street car passes in circula-
tion again.

(Miss) A. J. (Robson St.)
* *~ *

Dear Mrs. Jones: :
Having heard your past broad-
casts and hoping to hear more in
the future, I hereby request that
you favor me with a copy of the
petition against high fares and I
will solicit as many names as pos-
sible.
K.
*

Dear Mrs. Jones:

I am applying for free street car
tickets. . . . I would like to win
back lower car fares and weekly
passes. Just how can we do this?

F. B. C. (Odlum Drive)
* * *
Dear Mrs. Jones:

I listen to your broadcasts and
am a staunch supporter of your
efforts to adjust BCElectric rates,
also of your civic program, I am
a Conservative and Liberal by vot-
ing, but I can see quite a lot of
common sense in what you say.
You are undoubtedly right that
Vancouver fares are too high. The
BCER has a stranglehold on the
public. I wish you success in try-
ing to break it.

T. K. B. (New
* *
Dear Mrs. Jones:

We read about the new broom
which some supporters presented to
you at an election meeting, with
instructions to use to sweep B.C.
Electric politics out of our city
hall.

We hope that the broom has real,
long, stiff bristles. We know, for
sure, that you will know how to
use it.

The only thing with which we
ean compare your entry into the
city hall as mayor, is a terrier en-
tering a rabbit hole. Heaven help
those rabbits!

“Some Up-Coast Pu wean 9
* >

H.C. (12th Ave. East)
* *

Westminster)
*

Dear Mrs. Jones:
I am anxious to see lower street

car fares. The present rates are
far too high for the working class
of people, who are the majority
who ride on street cars. High fares
are particularly hard on sales peo-
ple, like myself, that must make
numerous stops for their daily
business. I’m all for a fare that
is fair. '
“Saleslady’”’ (Robson St.)
* * *

Dear Mrs, Jones.

I hope I'm one of the lucky ones
to receive the free car tickets. I
voted for you last time and hope
you make it this time.

(Mrs.) P. T. (West 7th Ave.)
7 x *
Dear Mrs. Jones:

In reply to your advertisement.
We sure could use a few tickets
since my dad isn’t working. We
are living nearly at Marine Drive
and Main and my dad has to go
to town quite often. ... Let us
know what can be done to lower
the street car fares, as we think
they are away too high.

(Miss) P. G. (East 64th Ave.)

Jingles for Jones

Ashes to ashes, -
Dust to dust,
If we don’t elect Effie
We'll all .go bust.
wae —B.M.
Jingle, jangle, jingle,
Our pockets used to go;
Now we’ve no dimes to jingle
In the street car box they go.
The bumps are downright
terrible, '
The ride is barely bearable.
Come on, folks, if you really care
Make Effie Jones our new mayor.
—E.T.

We'll never regain a 7-cent fate,
Until we elect Effie for mayor.
—B.M.C.

B.C.E.R. cars are a wreck,

Soon they'll break my bones:

That’s why on December 8th

T'll vote for Effie Jones.
—J.A.W.

Vote for Effie,

Call their bluff,

Seven cents

Is fare enough!

—Vox Populi

Did you ever get hit

i se

OP

a9 a0 ——

ag
:

fii

bi

a! lad

by a BCER street car?

op
Vs Sy
LL
cys
2) SL LS aa
LL See Walaa oe
sasaeeel bead | Task — i.
eel t] Hai
=

Think twice before you answer ‘No’

Your pocket book or purse takes a beating every time you climb aboard one of the
Toonerville Trolleys ‘which the British Columbia Electric Railway has the nerve to call

“street cars.”

As you put your ticket in the box, remember that tickets were “four for a quar-

ter” uutil the Non-Partisan mayor and council a
price, thus robbing you of one ride in every four.
They weren’t even content with this extra

profit

weekly car and bus passes, which had been a boon to small
business people and other citizens who had to use cars several

times a day.

The term ““Non-Partisan” is very misleading. Actually it
is a very partisan organization, indeed. The NPA is nothing
more and nothing less than a political “front” organization

for the BCElectric.
faithfully carriés out the orders of
this giant monopoly. '

It Was the Non-Partisan gang at

city hall which signed the dis-
graceful franchise giving the
BCER control over Vancouver for
a period of 20 years. And ‘since this
infamous franchise was signed, the
Non-Partisans have granted one
concession after another to their
masters. - |

The Old Gang in the city hall
did not protest the proposed fare
increase—they condoned it. The
extra fares means the taking of
an extra $25 to $40 a year from the
pockets of every street car rider
in Vancouver,

2
Attempting to hide their com-

plete subservience to the BCER,

the Old Gang at city hall told citi-
zens that the fare hike was only
“an interim increase.”

_Nine months later, the Public
Utilities Commission held its prom-
ised inquiry on BCER transporta-
tion, gas and power rates. On two
occasions during the nine-month
interval, Effie Jones had appeared
before city council, demanding that
the enquiry should be set for an
earlier date and that city council
make a strong protest against the
increase in fares.

The enquiry took place, and
what happened? Our supine city
council announced that the City
of Vancouver was not prepared to
oppose the BCElectric’s application
for finalization of the increased
street car fares.

Effie Jones appeared at the en-
quiry, but was not allowed to pre-
sent facts and figures proving that
the BCER could well afford to re-
duce fares and still operate at a
profit.

The BCER, with a battery of fin-
ancial and legal experts, had nine
months ‘to prepare its brief. Effie
Jones was given only nine days to
prepare her brief. Why was the
Public Utilities Commission afraid
to hear what she had to say?
is that

The’ answer, of course,

~}they were afraid Effie Jones would

lift the BCER’s paper curtain of
figures and words, and expose the
truth. :

High finance is difficult for the

it is the willing tool of the BCER and

average person to understand—un-
til the hocus-pocus of stooge statis-
ticians is reduced to the ,every day
language of the man in the street.

‘The BCER borrowed money’ for
its expansion program some years
ago at an average intefest rate
of six percent. However, through
re-financing, they now have to pay
only three to four percent’ on these
loans. This means a saving to
BCER of approximately $2,000,000
a year; but in their financial state-
ments they do not take this huge
saving into account in determining
profits,

The Public Utilities Commission
and the Non-Partisan politicians
were afraid that Effie Jones would
bring these facts to the attention
of the public and expose the finan-
cial juggling act of the BCER.

When Effie Jones is elected may-
or of Vancouver, she will use her
high office to expose the real prof-
its of the BCElectric and force the
c@mpany to grant a reduction in
fares and return of the weekly car
and bus passes.

grab.

greed to allow the BCER to jack up the

They also abolished the

OVERFLOW MAIL

Dear Mrs, Jones:

Street car fares sure burn a
person up. The BCElectric sure
takes it out on the low wage earn-

ers. Hope you get in as mayor and
do something about it.

A.I.S, (Carvolth Road.)
* * x :

Dear Mrs. Jones:

I hope that I get in on the first
hundred free tickets, I simply can’t
afford to pay car fare and have to
walk, and am not in fit condition
physically to walk as much as the
current rate of car fares forces me
to. I am more than grateful for
your interest in this matter,

(Mrs.) M. H. (West Georgia)

* * *

Dear Mrs. Jones:
Iam an Old Age Pensioner. Hope
I can get a few free tickets, That
BCER business hits me hard. I
voted for you last time and I wish
you the best of luck this time.
(Mrs.) M. R. (East 47th Ave.)
* * *

Dear Mrs. Jones:

I saw your ad and am writing
this for my father, who is an Old
Age Pensioner. He would certainly

appreciate some tickets. Any in-
formatiqn on how we can help to
work for lower fares would be
greatly appreciated.

(Miss) W. D. (East 45th Ave.)

into collection boxes,

oe et
2S
; ¥
E s
C ic
7 MAYOR o
J
E A For 25¢ eo)
F FARES
pT | WHEN N
; E
E a
; IS D
4 MAYOR E
N Effie Jones’ supporters are raising aunts for Cc
E aise ee by selling four-for-a-quar-
hee ey ne and BCER officials admit that
S any 0 ie’s “tickets’ have found their way 8

along with regular fares.

If you would like some of these ticket receipts
send your donation to Effie Jones, Plectior

Headquarters, 389

West Pender Street.

PACIFIC TRIBUNE — NOVEMBER 19, 1948 — PAGE 4