The Terrace Standard, Wednesday, November 22, 2006 - A11 TERRACE STANDARD | Business Review DIANA Alexander is one of several st guide women through opening.their own business. DIANA: ALEXANDER has learned a lot of lessons since ‘she first started her business five years ago and some. of her stories are helping other women entrepreneurs into business, . Alexander, gel is one of nine B.C. women who have succeeded in de- veloping ‘and building a business who are featured in a handbook called Creating Your Business,. Success By Design. It’s a guide devel- oped by the Women’s Enter- _prise Centre.to help women starting new businesses. to - ‘learn from the successes — — and mistakes — of others. who» owns - Sante Skin and Laser Clinic | Local entrepreneur _ | featured in handbook “It. talks’ about all ~the pitfalls you can-fall into in business.” says Alexander, , adding she didn’t. have ac- . cess to such a guide when she began a skin laser treat- ‘ment business. out of her. home in 2001. © “It would have given me ideas and helped me learn by: . other people’s mistakes.” From how to develop, a business plan, to hiring and - firing staff and marketing, the handbook relies heavily - on first hand experiences of the women entrepreneurs. “You sharé your mis- takes and you’re very can- did — hopefully it will help _ someone.” she says. orytellers featured in.a new manual to help SARAH A, ZIMMERMAN PHOTO 7 It didn’t take long: be-. fore her business outgrew , her home: and she moved’. into a storefront. One ‘year ago Alexander nearly -dou- bled the square footage of the businesses storefront and expanded to offer a full ‘compliment of medi servic- es such as botox and laser. ° treatments and spa treat- ments such as pedicures and massage therapy. Alexander was asked to participate. in the handbook ‘after she met people from the Women’s Enterprise - Centre in Terrace earlier this '* ° year when it held a work- shop for women looking to start or build a business. ~ Join us for: Customer Appreciation Night, November 22 ~ , 7pm-10pm Choose any item in the store, makea deal - ' ith Louise. No reasonable offer will be refused. Then, when you ve made your deat, spin the wheel to tain a prize. Lagjewoy for Chrietmas - Only 10% down taill holed your choice. Une ” your Carter Card and make no payments.or interest for one year (oac). you dont have a Carter Card, apply and receive a free gift we “~ yf oo gpewen§ Special door prizes ecial pricing 4 Pand treats y “ Chai EEN ACP tate in a 3 \ fers TERRACE ae Skeena Mall, 1-888-847-9766 Come see us on the Web at , www.cartersjewellers.com_ E-mail: - sales@cartersjewellers.com at oat Cor EE or RSET ae 1 aa mis “RY Uy e NY y Woo atest o cal i . aA a gest, og é ‘ *Carter Card Interact” . «Visa « Mastercard » Amex * 10% Down Layaway Plan ° _ §Credit Terms Available «7-day Money Back Guarantee «30-day Full Exchange Program “al : i ‘S AS & a l € iy rita 1131A Main Street £ J oisera Mall ___ West Park Mall .¢320-4741 Lakelse Ave. 155 Malcolm St. Suite 3 Box 2059 a Bt 320-4 Smithers, BC VOU 2NO \rA Terrace, BC V8G1R5 + Quesnel, BC V2J 3K2 _ Ph, (250) 991-0129 i Terrace, Ph, (250) 847-9766 al, /_’Ph. (250) 636-9000 Fax (250) 614-9197%G" Fax (250) 635-2727 Fax (250) 991-0159 Tourism body hires interim head — create ‘innovative Web-based initiatives for a wide range of Fortune 500 companies, international publishing firms, educational institutions and non-profit organizations. She replaces Jennifer Lewis, who is go- ing on maternity leave for the next year. THE. Terrace Tourism Society board of directors has hired an interim executive director. Naomi-Gourlay is an entrepreneur, and communications specialist who recently moved to Terrace. She has. more than 10 years experience of leading teams to Fax (250) 847-2664 Marilyn pore : , . | © het ne le ahar cet tr tte ee ~ IT’S 2007. AND THE ROAD HAS NEVER LOOKED BETTER With some fresh styling, unexpected features, and even al-new thinking, our new 2007 lineup makes the road inesistible. Visit your Mazda dealer for a test-drive today. 2007 MAZDA3. 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