B.C. LUMBER WORKER

ime We pe pete

§ For two-thirds of a cen-
f; tury the quality products.
of the Calgary Brewing &
Malting Company Limited
have been among the most

ern hospitality. And during this same period
our Company has been privileged to contri-
bute in many other ways to the life and
prosperity of Western Canada.

We are proud, therefore, to announce that
two well-known British Columbia firms —
the Caribou Brewing Company and
Princeton Brewing Company together with
some seven hundred British Columbia share-
holders — have now amalgamated under our
control.

This amalgamation means that Caribou and

CALGARY BREWING & MALTING CO.

popular symbols of West-

Princeton beers will henceforth be guaran-
teed by the entire brewing resources and
experience of Calgary Brewing.

The reputation enjoyed by our products is
based upon two-thirds of a century of brew-
ing experience and upon an exacting system
of quality control carried out in the most
advanced testing laboratories operated by
any Canadian brewery.

The benefits resulting from this meticulous
standard of production are now available
to purchasers of “High Life”, “Cariboo”,
“Royal Export” and “Old Dublin Ale”
throughout British Columbia.

Today, the common interests of British
Columbia and Alberta are rapidly multiply-

and its British Columbia associate

CARIBOU BREWING COMPANY LTD.

Breweries — Prince George and Princeton

A Great Name in Western Brewing

Comes to British Columbia

ing. The personal and business bonds
between our two great Provinces grow
steadily stronger.

As a major Western industry, the Calgary
Brewing & Malting Company Ltd. will strive
to play its own full part in this consolidation
of the Western Canadian economy. In par-
ticular, through our purchases and payrolls,
we now look forward to making a worth-
while contribution to the prosperity and
progress of British Columbia.

Good neighborliness and hospitality ave the
characteristics of Western living. It is in
this spirit that we introduce to British

Columbia our well-known trademark and
all that it signifies.

LTD.

This advertisement is not punished or displayed by the Liquor Control Board or by the Government of British Columbia,

ee