PITCH-I EK
HIGHLIGHT

Objectives of the Campaign

involve a large number of British Columbians in environmental enhancement activities
clean up litter from urban, rural and wilderness areas

encourage voluntary action as a means of resolving the littering problem

make British Columbians aware of the value of waste as a resource

encourage the reduction/re-use/recycling of waste

The Results

2,711 projects were undertaken throughout the Province
1,410 organizations participated in PITCH-IN WEEK

356,565 volunteers were involved in the projects undertaken, some in more than one
PITCH-IN activity

734 volunteer coordinators directed programs at a local level
40% of all projects separated the waste collected for recycling or educational purposes
projects took place in 201 communities

donated labour totalled approximately $9 million (this excludes donations of equipment,
supplies, etc.) This was a direct saving to taxpayers.

Public Service Advertising donated by print and electronic media towards making
British Columbians aware of their responsibility toward maintaining a clean and healthy
environment totalled hundreds of thousands of dollars

The Projects and Number of People

No. of No. of
Description of Clean-Up Project Volunteers Organizations

Schoolyard 104,464 588
Neighbourhood 101,855 654
Park/Playground/Churchyard 48,034 433
Ravine 15,831 81
River/Stream 12,664 122
Highway 14,036 153
Cemetery 1,793 12
Entire Community 25,842 289
Lakeshore 7,019 70
Business 5,777 81
Beach 12,997 124
Other 6,253 104
356,565 2,711